Meeting Via Zoom - Only Critique Participants At SAAG
March 06, 2021
10:00 AM - 12:00 PM
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Please join us for our monthly meeting.
This month featuring: Lisa Mishler (BIO)
This month's meeting will be a Critique of 2D art. We have a limited number of pieces that can be critiqued by our guest, Lisa Mishler. She will review your work and give constructive feedback. Only 5 people will be allowed to bring their work in to the Gallery for this purpose. In order for you to be one of those five people, you must register. There is no charge but you need to reserve your spot. You may bring in two pieces of 2D art. The day of the meeting, bring your pieces to the Gallery and we will Zoom from there while keeping a social distance from each other. All others attending the meeting will be on the Zoom call. See the link and instructions to participate below.
Memebrs who wish to attend please follow the Zoom instructions below:
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Meeting ID: 875 3658 3517
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Tickets - $0.00 Critique Participant Only
I am happy to announce that SAAG will be resuming our Monthly Meeting schedule starting March 6th. The meetings will look a little different as we will be participating via Zoom. Please join us for our first attempt. Thank you to our guest speaker Lisa Mishler who will be doing critques for a few of our members. A critique meeting is where you bring in your art and Lisa reviews your work and gives you constructive feedback. The artist has the opportunity to ask questions to help them move forward as an artist. The artist participation is limited to five individuals who will be allowed two pieces of art each. You must reserve your spot by registering on the website.
Our Overlook show has been hung and judged. By the time you receive this newsletter hopefully pieces will have been sold. Thank you to Casonti McClure, the Overlook Chair for working very hard on this event. I know she had lots of help and a big thank you to those individuals as well. If we all volunteer just a little, it makes light work for all of us.
For those of you who haven't heard, we have a new managment team in the Gallery. Michelle Mallett, Joni Olson and Theresa Poalucci have joined Jeff Woods and Marnie Ehlers and are now part of the team and hard at work. If you haven't stopped by the Gallery recently, try and take some time to visit. The place looks great and we have many new artists displaying. We continue to stay safe by social distancing and wearing protective face coverings. Our customers are happy to have a place to shop safely and our sales are showing it.
April 3, 2021 will be our SAAG election of Officers for the Board. If you are interested and would like to be considered for a position, please contact me to discuss. We also have committee chair opportunities available.
I'd like to thank everyone who has worked so hard to keep the guild and the gallery running during these trying times.
It is time for SAAG Elections of the Executive Board. The following individuals are up for election to be held at our April 3, 2021 SAAG Meeting.
If you would like to be considered for any of these positions please contact Jeanie Merideth ASAP.
Hello Gallery Members. After a great holiday season, we should be settling into business as usual. However, two of the people who were, in my opinion, the most instrumental in getting us into the La Encantada space resigned their volunteer positions as our new session started — Melissa Rogers and Wendy Baldwin. Melissa was our Floor Manager and Wendy was our Merchandising Manager. They were dedicated and driven to making the La Encantada space a success. We all owe them a debt of appreciation for providing Guild members the opportunity over the past two years to share the 3,000 square feet we enjoy.
Now we are facing a change and change is never easy. Yes, it sounds cliche, but that doesn’t make it any less true. I would like to see our change in a different light. As Winston Churchill once said, “To improve is to change; to be perfect is to change often.”
So, I choose to be an optimist like Winston and believe that our changes in management in the gallery will help us to improve and build on the solid foundation that Melissa and Wendy provided us.
So here are a few things you can look forward to in the future, as we work on developing our sales skills in the gallery; as we learn more about each other’s art processes; and as we improve on our marketing strategies.
1. Once COVID feels less scary and the vaccines hopefully take hold, we will be sponsoring artist only events at the gallery so that we can share with each other our processes, what makes our art unique, and who we see our customers being. It will be an opportunity to share ideas as well. They say two heads are better than one, and we have 90!
2. We want to work out sales strategies that make us more proactive, rather than reactive to our customers. In this newsletter you will find a new column from our two merchandising managers on “sales tips.” Please take the time to read their column.
3. Again, as COVID becomes less of a concern we will want to start back on having special receptions for patrons. More on this as we work on a special events committee.
Remember, our whole financial stability is based on each of us doing our share — working our shifts, selling one another’s art, and offering the best quality work we can produce. Together we can be the best gallery in Tucson!
Below I conducted a short interview with our two new Merchandising Managers, Michelle Mallett who is doing the display work on all 2D art and Joan (Joni) Olson who is working on 3D display. Both are just gearing up and have fresh new ideas that I am sure you will want to know about, so please read on. . .
SAAG Gallery Merchandising Manager 2D
Michelle moved to Tucson after operating a successful Interior Design firm in Flagstaff. Her specialty was functionality in design. She is now donating her skills for the benefit of the gallery.
“I have a bit of an eye for the placement of things,” said Michelle.
Michelle has a real vision for layout of the gallery’s 2D pieces. “I want to start with the back wall,” she said. “I want to group pieces sometimes by artist, but also sometimes as items that go well together — groups of art that could hang in someone’s home in the same way as they are being displayed in the gallery. By creating groupings, we may be able to increase or up-sell.”
“I want our clients to be able to recognize the various artists in the gallery, but if there is too much of one artist in the same place that artist loses an opportunity to be discovered in other spaces and with other groupings. So, there will be a mix,” explained Michelle. “This flow will be developed over time.”
Michelle said she is looking forward to getting to know all the artists in the gallery. “When I moved to Tucson it was my intent to go back to interior design, but once here I decided to go back to my true passion which is painting. Right now, I am working on creating a body of work that will allow me to expand my business,” she shared. Michelle comes from an artistic family and is a fourth-generation artist.
Michelle has an in-home studio and a new puppy named Rembrandt. “We call him Remy for short,” she laughed.
To see more of Michelle’s work you can visit her website at www.michellemallettfineart.com
As a jewelry designer and craftsperson Joni started her career with the opening of two galleries, one a fine jewelry store and the other a craft gallery. She designed her own lines of jewelry and represented over 60 artists and jewelers in her two locations. Her reputation grew as well, not only for her own creations, but also as someone who understood retailing. She also consulted with and designed stores for a number of jewelry operations in Massachusetts, and later in Tucson.
Now living in Tucson, Joni has embraced her new community by volunteering at the food bank at Interfaith Community Services (ICS), helping with promotional work and graphic design. She is also serving as the chair of the annual Empty Bowls Silent Auction and as a member of the ICS Advisory Board.
Like Michelle, Joni has a real vision for display in the gallery.
“As a guild I want there to be an educational component behind the art we display ” said Joni. “ I like to tell stories with the way things are arranged, but behind the story there should be an opportunity to learn. I feel this is an appropriate direction for us to take.”
“Visitors to the gallery want to know why the etched glass we are displaying is more unique and special than something mass-produced and purchased at a chain store,” she continued. “Our grassroots kind of approach to our local art is an asset. We want our patrons to understand that this is real art, sourced directly from the artist to the gallery and that each piece has a narrative.”
Joni said she has been very impressed with the quality of workmanship she has witnessed as she starts to design gallery displays. She is also pleased to see how responsive many artists have been in replacing their inventory as it gets sold, so she can arrange it on the floor.
Joni is currently displaying her work, “The Painted Spirit”-Hand-Painted Jewelry Line at SAAG as well as three local galleries: Art House Centro in Tucson, Global Arts Gallery in Patagonia, and The Feminine Mystique in Tubac.
Tip 1. Make it fun: Everyone is a potential customer. They should not only feel welcomed into the gallery, but after greeting someone let them know it is fun to be in the gallery. Sample “Visitors love to discover all the art in our gallery. You will have a great time looking around.”
Tip 2. Bare all: We all need to work together to help customers develop an understanding and appreciation of the way in which art is created and produced, so that they are able to get to grips with way in which work is valued and priced.
Tip 3. Visit another gallery: Go to another gallery and see how you are treated. Ask yourself what they did that was right, or what would you have had them do to make the experience better for you. Putting yourself in the shoes of the customer will give you insight about how you want to treat our SAAG customers.
Tip 4. If selling is uncomfortable for you, have multiple conversation starters or talking points ready. Being prepared this way makes you appear at ease in the situation and viewed as knowledgeable regardless of the prospect.
The merchandising team is working to set up "cross merchandising" in the gallery. This means grouping items together that "tell a story" or that help the customer visualize items that will display well together in their home. It is difficult for some customers to put a "cohesive design" together themselves. Our hope is that this strategy will make that task easier and will help the customer visualize what items will compliment the piece that first peaks their interest and create additional sales for the gallery.
Gallery classes have been suspended until further notice due to increased concerns about COVID-19.
Celebrate the 2020 National Heritage Fellows in an online broadcast on March 4, 2021 at 8pm ET at arts.gov. Take a virtual trip across the country to visit the Heritage Fellows in their homes and communities. This free event will feature performances and demonstrations by the 2020 honorees, recipients of the nation’s highest honor in the folk and traditional arts. Additional details will be available soon.
The SAAG Gallery is a sponsor of this event, put on by the Southern Arizona Arts and Cultural Alliance and hosted by La Encantada. This event is very popular and always draws a crowd. We will be having live demonstrations at the gallery as well as live music.
NFTs: a new disruptor in the art market?
Interest is growing in Non-Fungible Tokens, which represent digital works and proof of ownership.
If you want to know what the newest thing is in the art world, check out this article from Georgina Adam, published in The Art Newspaper
In October last year, Christie’s included a work by Robert Alice in its post-war and contemporary art sale. Although looking rather like a vinyl LP, the circular gold leaf and acrylic on canvas piece, up close, consists of over a quarter of a million digits of code, with 32 gold-encrusted ones hidden among them. The 2019 work, called Block 21 (42.36433° N, -71.26189° E) leapfrogged its $12,000 to $18,000 estimate to sell for $131,250, and was accompanied by a NFT (Non-Fungible Token), a digital version that automatically resets itself to the time zone of the owner’s location. This was the first time a major auction house had sold one of these digital tokens.
Meanwhile, the artist, writer, dealer and art-world gadfly Kenny Schachter has also been producing NFTs, recently offering three digital works on the Nifty platform. One is his take on Donald Trump’s defeat: titled That’s All Folks, it is a digital work based on the end title of a Looney Tunes film. Schachter offered an edition of five for $500 each, all sold, and they have since been traded a number of times; one had received a bid of $1,111 at the time of writing. On each resale Schachter receives a small commission. “All the art I make is digital, in the form of videos or images—now I’m chomping at the bit to sell more works this way,” Schachter says. “I am convinced that the field will mushroom in the coming two or three years.”
Robert Alice’s Block 21 (42.36433° N, -71.26189° E) (2019) was the first work to be sold by a major auction house with an NFT © Christie’s.
NFTs for dummies
So, what are NFTs? Are they the future of the art market, as some have claimed? Or just another here-today, gone-tomorrow speculative phenomenon?
The “fungible” in Non-Fungible Token describes something that is identical to something else. So, one gram of gold or a GlaxoSmithKline share, for example, is the same as any other.
When you buy an NFT, you are buying a token and the work of art linked to it. The transaction is registered on the blockchain, a decentralised database. The work can be unique (as in the Alice piece), or in editions (as in the Schachter ones) but each token is unique to that work. The purchase of the NFT, registered on the blockchain, provides a permanent record of that purchase and provides proof of ownership.
You can display it on your computer or TV, print it out, or resell it. While anyone can print out or display an image from the internet, that image does not belong to them and they cannot trade it, so NFTs protect the artist’s authorship and make a secondary market possible.
Payment is generally made in cryptocurrency; no doubt stimulated by the boom in cryptocurrencies, the market for NFTs is growing: in December 2020, nearly $9m worth of NFT-based art was sold, according to the cryptocurrency news website Be[in]Crypto, more than three times the value of sales the previous month.
“Balls deep” in cute kittens
Those from a more traditional art background will be horrified by most of the “art” offered as NFTs. Garish, jaggedly drawn faces, cartoonish figures, cute kittens… the images are often derived from video games, comics or fantasy movies. “Like something on the back of a van,” Schachter says, but he notes that NFT “art” is attracting an entirely new audience of buyers.
The artists themselves are hardly traditional—Beeple, for instance, one of the best-selling NFT artists, introduces a “drop” (a flash sale when new works are released) with a statement that starts: “hahahah, ok so we’re going balls deep on this motherfucker...”
Meanwhile, other players in the digital field are getting interested. Verisart, for instance, which registers art and its provenance and ownership on the blockchain, is providing certificates for NFTs, with the work’s image and details, current owner key, URL, secure QR code and a unique blockchain address. “The growth in the NFT market has been phenomenal and we’re delighted to have verified some of the leading artists in this emerging new art market,” says Verisart’s chief executive and founder Robert Norton.
So, is this just a flash in the pan or a more permanent arrival on the art market? Neither the low value of the market—probably little over $13.6m in total, hardly massive—nor the quality of art offered indicate it will threaten the traditional trade any time soon. But as Norton points out, street art was initially disregarded—and now a Banksy print could set you back over a million.
Beeple's Everydays: The First 5,000 Days (2021), a non-fungible token minted on 16 February will be the first stand alone NFT work of art to be sold by Christies. (Photo Courtesy of Christie’s)
"Our members in the Art Community"
Southern Arizona Arts Guild member Harrie Handler is currently show a one-woman show in downtown Phoenix at the Renaissance Square Building. Exhibit started October 1 of last year and is still showing. Fifty paintings from Handler are being exhibited.
We can help get the word out!
One of the great things about being a part of the Southern Arizona Arts Guild is talking to other artists! We want to extend the invitation to communicate a bit further. Share your big moments with your fellow SAAG members in the next newsletter. Whether it’s a grant or an exhibition, a new patron or a residency invitation, it is always thrilling to see SAAG artists succeed. And what’s more, it is wonderful to witness how their successes help to bolster our community at large.
Send your news items to [email protected] for submission in the next SAAG newsletter.
Dear JOGS Tucson Gem and Jewelry Show Attendees!
They felt that postponing the show 10 weeks from the original January 2021 show dates will be in the best interest of all Tucson Gem Market industry attendees to have safer and stronger Tucson event.
Announcing 2021 Docent Art Talks at TMA
Join Tucson Museum of Art for the TMALearn! Docent Council’s annual series of lectures examining art and artists that have influenced the world—now delivered online!
Wednesdays at 1:30 p.m., January through March
Free for members | $5 General Admission
Online delivery through Zoom | Registration required
MARCH 3 | Shadows and Light: Visions of the East
Presented by Martin Randall
In the 19th century artists ventured to North Africa, the Middle East, Persia and India, bringing back images of cultures and traditions unlike any their fascinated audiences had seen. Examine these artist-travelers and their legacy. Register now
MARCH 10 | Fritz Scholder: A Walking Paradox
Presented by Jan Weidenhammer
Fritz Scholder revolutionized Indigenous art. Explore his sometimes uncomfortable “Indian paintings” to learn how this master of color and composition turned stereotypes on their heads and gained notoriety as a mainstream artist. Register now
MARCH 17 | What in the World is Environmental Art?
Presented by Nancy Jacques
Come explore the interdisciplinary minds and works of artists whose creations are both timeless and ephemeral. See why they are so important for expanding the definition of art itself and joining hearts to science. Register now
MARCH 24 | Abstract Expressionism: I don't get it!
Presented by Kit Kimball
Explore what Abstract Expressionism is and why it is so important in art history. Learn about the work of Clyfford Still, Mark Rothko and Joan Michell and the methods and thinking behind their very different works. Register now
Successful artists don’t give up. They don’t let the word no get in their way. To build an art career, one must expect and accept that there will be plenty of bumps in the road, plenty of opportunities that just weren’t the right ones for you – and when that happens it is imperative that you pick yourself up and keep going. The only opportunity you will never get is the one you don’t apply for.
The 2nd Hacienda del Sol Sculpture Drive Thru event loosely scheduled for the month of May. It is being organized again by Tom Perry and all correspondence will be with him by phone:520 907-2188 and email: [email protected].
This is an outdoor show so all work must be able to live in the elements, sun, wind, moisture and be on loan for up to a month; Tom requests that the sculpture is “At Least” 4 feet tall and have some dimension. They are working on a stronger security system for the show and believe the art will be secure from theft. Artists should send a photo of their work to Tom at the above email for quick approval. They are still gathering their sponsors but since it will be held at Hacienda del Sol they are the promenient one.
Call to CLAY Artists
International Juried Exhibition
2021 INTERNATIONAL JURIED EXHIBITION
Juror: Sanam Emami
In a time of unprecedented global events, contemplation and consideration are needed. Artists observe the world around them and create artwork that communicates individual perspectives and experiences.
Ruminations calls for ceramic artwork representative of this past year. All types of ceramic artwork are welcome. The exhibition will be juried anonymously through the submission of digital images.
To register visit https://clayfestival.com/ruminations
Deadline to Apply: May 31st, 2021 11:59pm MST
Several scholarships are now open from the Arizona Community Foundation! Do you know a high school senior, current college student, graduate student or adult re-entry student that should apply? Watch this quick video then apply here. Deadlines for the various scholarship
Deadline: Spring 2021, until filled
The IAIA Artist-in-Residence (A-i-R) Program hosts artists for variable-length residencies taking place either on the Institute of American Indian Arts (IAIA) campus in Santa Fe, New Mexico, or virtually during the Academic year. Applicants whose work engages with cultural traditions through materials, techniques and subject matter are particularly encouraged to apply. In-Person: Each A-i-R program provides opportunities for Native and First Nations artists to travel to the IAIA campus in Santa Fe, New Mexico, for a meaningful period of art-making and interaction with IAIA students, staff and faculty, and the Santa Fe arts community. Virtual: The IAIA Artist-in-Residence Program is adapting to COVID-19 by offering virtual residency sessions. All residency activities will be conducted via ZOOM and include weekly “Visiting Hours,” three ZOOM interactions with IAIA college classes, and two public events, which may take the form of a panel discussion with other artists or an artist talk with Q&A. Hands-on workshops via ZOOM are encouraged and IAIA personnel will assist in developing the workshop and provide materials for workshop participants.
MRA Associates Community Gallery Call to Artist
January – March 2021
Art in a Time of Pandemic and Quarantine
In hopes of creating a stronger sense of our community as we spend time apart, the MRA Associates’ Community Gallery will feature an exhibition with artwork inspired by life during the COVID-19 pandemic. With an abundance of time on our hands, the quarantine has provided many artists with an opportunity to learn new creative techniques, while digging deeper to their emotional connection to their work and process. Selected artists work will be featured alongside an artist’s statement of purpose and inspiration. Up to three artists will be selected to feature six to ten original, two-dimensional works. Selected artists will receive a $100 honorarium.
Exhibition Dates: 1/8/20 - 5/07/21 *Tentative Dates / Subject to Change
MRA Associates' Community Gallery - Phoenix, Arizona
The Magazine of Contemporary Art | Open Call
THE MAGAZINE OF CONTEMPORARY ART is an online publication covering visual arts from around the world. We’re special in many ways, but here is just a sampling of four exceptional features that’s sure to pique your creative side:
1. FREE Submission and FREE Listing
2. ZERO Commission on ALL art sales
3. DIRECT link to prospective buyers
4. INVITATION ONLY selection criteria
The MOCA is currently accepting submissions from visual artists working with any medium. Digital images of paintings, drawings, graphic art, photography, sculpture, and 3D installations of any size will be considered without limitation. The curated artworks will be showcased for free in our rotating exhibitions. Art sales made during this period will not be charged any commission, and inquiries from prospective buyers will be forwarded directly to the artists.
Additionally, a few selected artists will be invited to participate in our permanent exhibition for a small fee. Artists will be able to choose to be represented in various ways, and enjoy substantial exposure, such as:
1. FEATURED as artist of the month
2. INTERVIEWS conducted with select artists
3. BLOGS & ARTICLES published on behalf of select artists
4. SOCIAL MEDIA promotion targeting over 30,000 Instagram, Facebook, and Twitter followers
5. TOP RANKING through SEOs on search engines, such as Google, Bing, and Yahoo!
Our international exposure has given us the tools to connect with serious collectors from North America, Europe, and Asia who’re looking to buy artworks for investment as well as for their own private collection. We’re confident that our gallery will provide you with substantial recognition and sales opportunity.
In these difficult and uncertain times, we stand in solidarity with our fellow artists and wish to give the opportunity to as many artists as we can so they can continue to showcase their work to art galleries, dealers, and connoisseurs around the world within this virtual space in a safe and responsible manner.
Mini Grants and Project Grants – AZ Humanities
Intent to Apply Deadline: May 1, 2021
Application Deadline: June 15, 2021
Arizona Humanities supports innovative, community-based projects that use humanities disciplines to connect Arizonans to the cultures, peoples, and histories of the state and beyond. We welcome proposals from a wide range of nonprofit, educational, and governmental organizations and encourage projects that are innovative in their approach toward the humanities and public programming. Projects should use the humanities to provide context, depth, and perspective to issues of significance to Arizonans. Our grants program aims to stimulate thoughtful community exchange, build new audiences for the humanities, innovate new methods in the humanities, and advocate for the importance of the humanities for a lively and engaged democratic public.
For instructions go to: https://hopperprize.org to submit your work.
Here are 10 Tips for posting your photos onSAAG's Facebook:
1) Start with a photo which is in focus.
2) Make sure your photo is right-side-up.
3) Go to the Southern Arizona Arts Guild Facebook page, www.facebook.com/
4) Use “Create Post” or "Write a Post" and click on the white space.
5) Click on the "photo/video" button. Load the photo from your computer.
6) Add your name.
7) Click on "post." The photo will not show up immediately as it has to be allowed by the Administrator. This doesn't take long. The approval process ensures that the page isn't overrun with photos from other groups.
8) Only post the photo once, or it will show up as duplicates or triplicates.
9) Do not use Facebook’s Messenger tool.
10) Once your art is up, share it on your personal page. Spread the word to friends, family, and neighbors.
Each photo reaches between 60 and 200 viewers; the average is more than 100 people. Posting a photo of your artwork is good advertising for your business.
Those of you who do not use Facebook, you can send a jpeg of your work to me and I will post it for you. E-mail your photo to [email protected]
SAAG would like to put together an Instagram Campaign that will post daily, but we need your help. If you have a photo of recent work, please email it to Theresa Poalucci. You do not need to be in the Gallery to do this! One day we will run a picture of a SAAG members piece of art and talk about becoming a member of SAAG. The next day we will run a photo of something from the Gallery and talk about the Gallery. We will continue this cycle.
To submit a photo, please email it to [email protected]
Please give me your name, a small description of your piece, and your website address if you have one, or an email where you can be reached if the piece is for sale.
Finally, if you are going to be in a show, let me know and I will advertise it.
Help update your information in the Member Directory
Please go into your listing in the Member Directory and make sure that the link to your website, Etsy page, or other destination is correct. While looking to create a Gallery Instagram page, I found that a number of the website links were not working properly. Also, I would encourage members to include website, Etsy page, or another link and a contact phone number. The information in the Member Directory can only be accessed by the membership.